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I have been an avid fisherman for many years, fishing in locations all around the World. One of the things that always bothered me is the unnecessary damage that I was inflicting on my gear by resting it in different places while setting up my line and while fishing on piers. It was these negative experiences that led me to invent Rodfendr. Rodfendr is a simple light product that slips onto the rod and protects it when fishing off piers, railings, rocky outcrops etc. After a very successful Kickstarter campaign, we launched it onto the market. Today the original Rodfendr...

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This is a test of the Rodfendr Pro, this upgrade to the wonderful Rodfendr, which includes all the features of Rodfendr, allows you to secure your rod to a car, van or other metal object while you put it togerher before a session. Rodfendr Pro allows you to safely thread your line through the rings and add your rigs, lures or flies to your rod preventing damage. Visit www.Rodfendr.com to order yours today.

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Check out the strength test, not too many pieces of tackle could survive this test.

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Not socks again this year 😩. 

There’s no doubt about it, the Best Dad deserves the very best Gift, from the skills he taught you to the memories he helped make don’t you think he deserves more than socks this year,  if he’s into fishing he’ll be into…Rodfendr 😃

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#innovation, 3D printing, fishing, fishing line, fishing tackle, Off the Scale, Rod Rest, rodfendr -

Genuine advances in fishing tackle are naturally becoming less
common. In many areas of manufacturing, the phrase ‘reinventing
the wheel’ springs to mind, very much variations on a well understood
theme. Sometimes, though, an idea comes along that
is truly pioneering. A product that, when you see it for the first
time, makes you question ‘now, why didn’t I think of that? ’. This can certainly be
said of the Rodfendr, a new, inventive, yet simple concept in rod support and
protection.
Whilst the majority of us might recognise a design flaw with a certain
product, very few are able to translate that into a real-world answer. In
truth, many people the world over are happy with makeshift solutions – and
that’s fine – but not Alan O’Shea. The Tralee native is the archetypal, modern
innovator and owner of the Alvention company. He clearly sees things others
don’t and, more importantly, is willing to see those realisations through to the
end. His latest creation is a classic example.

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